Loser Collective
Prime Video

Netflix Infiltration

Client
Prime Video
Agency
Sid Lee
Role
Copywriter
Year
2022

Totems is Prime Video's new spy series. And what says espionage, says… infiltration. So for the launch of Totems, Prime Video decided to infiltrate its best enemy… Netflix.

Netflix Infiltration — campaign visual 1
Netflix Infiltration — campaign visual 2
Netflix Infiltration — campaign visual 3
Netflix Infiltration — campaign visual 4

The Forbidden Soundtrack

We had the chance to create the opening sequence of the show, and to refine the concept down to the details, we decided to create a soundtrack with strong symbolism.

Recognition